How to Ask Powerful, Emotionally Engaging Questions

Unlock sales with powerful questioning techniques. Learn to engage customers emotionally and anticipate their needs in this insightful webinar by Jeffrey Gitomer and Andy Horner.

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Brief Summary

In the 'Art of Questioning' course, you'll discover how to ask the right questions that spark connection and understanding with your customers. Mastering this skill can turn potential sales into real ones. It's all about engaging and uncovering those hidden motives!

Key Points

  • Learn to ask smart questions that reveal customer motives.
  • Understand that not all questions are equally effective.
  • Unlock emotional engagement to boost sales.
  • Challenge customers to think deeply about their needs.
  • Anticipate and solve customer problems through questioning.

Learning Outcomes

  • Identify effective questions that create emotional responses.
  • Develop skills to uncover customer buying motives.
  • Practice questioning techniques to enhance sales conversations.
  • Learn to anticipate and solve customer challenges.
  • Increase your sales success through smart questioning.

About This Course

Master the science of asking smart, shrewd questions that unlock the mind and motives of you customers to create sales.

In this “Art of Questioning: Learn How to Ask Questions” sales webinar, Jeffrey Gitomer and Andy Horner reveal that all questions are not created equal.

Some will fall flat and lose the sale.

Others, however, can unlock the door to the sale by creating emotional engagement, drawing out buying motives, and by challenging customers to respond in the most powerful way possible - in terms of you!

Take this Art of Questioning course right now and learn how to ask questions with impact. 

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  • Anticipate the unsolved problems of your customers

  • Ask questions that emotionally engage right away

Instructors

Profile photo of Andy Horner
Andy Horner

Both a communication artist and sales champion, Andy invents and imparts breakthrough ideas to inspire salespeople and business owners to communicate at a higher level and succeed on their own terms. He demystifies the world of self- marketing that every front line business person is now required to master. Andy, CEO at Ace of Sales, is the inventor, product manager,...

Instructors

Profile photo of Jeffrey Gitomer
Jeffrey Gitomer

The master of selling and customer service, Jeffrey Gitomer, is the author of the top selling sales book of all time, "Little Red Book of Selling," as well as 11 other best-sellers. Jeffrey, a "Speaker Hall of Fame" presenter, trains salespeople at his entertaining, educational, and riotously funny sold-out public and corporate seminars all over the world. Hundreds of thousands...

More Courses By Andy Horner, Jeffrey Gitomer
Review
4.9 course rating
4K ratings
ui-avatar of Katie Lee
Katie L.
3.0
2 years ago

no video just listening to a recording

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ui-avatar of Syl Moon Musabuck
Syl M. M.
5.0
3 years ago

Very good

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ui-avatar of James Lee
James L.
2.5
4 years ago

Was expecting a bit more than a few slides that lead you to a book purchase.

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ui-avatar of Robert Zellner
Robert Z.
4.0
5 years ago

Good, I would have loved to see a view more examples. The approach of the open ended questions is pretty much everywhere now.

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ui-avatar of Anonymized User
Anonymized U.
2.5
5 years ago

Sometimes incoherent--one tidbit was useful though. Perhaps just a bad fit for me.

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ui-avatar of Anonymized User
Anonymized U.
5.0
5 years ago

This was a great corse to learn.

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ui-avatar of Anonymized User
Anonymized U.
4.0
5 years ago

Good to refresh

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ui-avatar of Anonymized User
Anonymized U.
3.5
6 years ago

A bit rough around the edges and very American, but some great ideas and content and fun to listen to.

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ui-avatar of Anonymized User
Anonymized U.
5.0
6 years ago

it will help me a lot.

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ui-avatar of Anonymized User
Anonymized U.
4.0
6 years ago

i have been in sales for over 5 years now but this has been the best eye opener course ever which i would recommend.

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