Brief Summary
This course teaches you the art of creating awesome wordmark logos, focusing on key principles that make them stand out. You’ll learn directly from Gary, a skilled designer, as he showcases his creative process in real-time.
Key Points
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Learn the essentials of wordmark logo design.
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Focus on simplicity, relevance, readability, and uniqueness.
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Follow along with Gary as he designs five different projects.
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Hands-on experience with hand-lettering using a drawing tablet.
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Get insights from a seasoned designer with 15 years of experience.
Learning Outcomes
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Create your own unique wordmark logos.
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Understand the key principles behind effective logo design.
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Gain hands-on experience with Adobe Illustrator and drawing tablets.
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Develop multiple logo concepts for various projects.
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Learn about the design process from a professional designer.
About This Course
Discover how to design creative, unique and relevant wordmark logo designs.
Are you ready to become a great identity designer? Excellent!
This course will show you how to start thinking creatively to design excellent wordmarks; you know, the type portion of a logo design. You will discover the essential fundamentals that make any given wordmark great: Simplicity, relevance, readability, uniqueness and more.
Get inside Gary's head
Follow along as Gary designs 5 different wordmark projects over the course of 2 hours, two of which include hand-lettering with the use of a drawing tablet. Discover Gary's process when coming up with great logo design concepts.
Who is Gary?
A renowned designer and instructor of 15 years. Gary works as a course author for some of the biggest online education portals on the internet such as DigitalTutors and Envato Network's TutsPlus. Gary's work has also been featured in various publications including PhotoshopCreative magazine. Gary also runs a youtube channel with over 3 million views and 70,000 subscribers.
Design effective and beautiful wordmark logos.
Use Adobe Illustrator with a tablet.
Produce multiple concepts for a given project.
Karl N.
Has a good step by step for how to make wordmark logos, but doesn't really go into the creative side of making the design choices for the logos.