Learn basic principles of brain and behavioral science that you can apply to the design of products and services
Why do people make the decisions they make? What makes people want to join together in a social group? How can you motivate someone? This short course is for anyone who wants to work and interact more effectively with other people. In this course you will learn both the foundational and the latest research about human behavior. Whether you are a marketing professional, salesperson, team leader, manager, teacher, or designer, if you want to understand people, then you need to know the science behind human behavior.Â
This course is the first course in our full Brain and Behavioral Science (BBS) curriculum of courses. Register now and get started right away to learn the basics of brain and behavioral science.
There are no prerequisites to take this course. You do not need any additional software or materials.Â
Over 50,000 students have taken our online courses.
Describe the foundational and recent research in brain and neuroscience and ideas of how to apply brain and behavioral science to understand the behavior of the people you interact with, including customers, co-workers, friends, and family. You will better understand how people make decisions and take action. This is an overview course and it also helps you decide if you want to learn more, and, if so, which areas you should explore next.
4 Lectures
I have a Ph.D. in Psychology and decades of experience as a behavioral scientist, applying psychology to the design of digital products. I'm a consultant to Fortune 1000 companies, start-ups, and educational and government organizations. A client once referred to me as "The Brain Lady", and it stuck. Probably because I like to teach and consult about brain science. I'm...
Great¡ Short and concise
Opens a new frontier of information!
i am fascinated by the brain and how it works. this started when my son was diagnosed with autism over 20 years ago. learning more about the brain helped me to understand him and support him better. he lives independently and having an understanding made this an easier transition for us both. if that makes sense.
Great
This does exactly what an introductory course is supposed to do, which is to present the subject matter in an engaging way, inspire deeper examination and to provide a pathway for more advanced study of the subject.
very interesting!!!
None of the content was new to me, but it still didn't feel like a waste of time at all. If you've never delved into behavioral science and how our brains work this is a great introduction.
Short, easy to consume, and all for free!
good.
Quite basic concepts, not much relation back to theory and literature
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Negin G.
i just capable to know more!