
Matt Bailey
Matt Bailey teaches Digital Marketing to the world's biggest brands and at the most recognized universities.He’s taught:· Google employees how to use Google Analytics,· Experian how to present data, and· Custom-developed digital marketing workshops and training curriculum for Microsoft, Disney, Nationwide, Orange, HP, Proctor & Gamble, and IBM.Matt's training curriculum is also used at Duke University, Rutgers University, Purdue University, and hundreds more.According to Microsoft, "Matt has an uncanny ability to simplify the complexity of digital marketing into concepts that are understandable, relatable, and ultimately do-able."History:From developing real-estate websites in 1996 to starting his own digital marketing agency in 2006, creating more than $1 billion in revenue for clients. Matt has been at the forefront of entrepreneurship and digital marketing. In 2015, he pivoted from his agency business to focus full-time on training and has trained over 1 million marketers. In 2020, he earned his Master of Education in Instructional Design and Technology, which he employs in teaching his on-demand coached courses on digital marketing at SiteLogic.Current Work:Matt is the digital communications instructor and educational consultant for New Media Academy in Dubai, UAE. He is also a digital marketing instructor for the American Marketing Association, ANA (Association of National Advertisers), an instructor for LinkedIn Learning, and standards contributor for the OMCP (Online Marketing Certified Professional), the international standards certification and licensing program for digital marketing education.He is the author of Internet Marketing: An Hour a Day (2011), Wired to be Wowed (2015), and Teach New Dogs Old Tricks (2016), and Digital Marketing Fundamentals (2023). His bi-weekly podcast: Endless Coffee Cup, is available on nearly all podcast platforms and the website, SiteLogicWhen he isn’t immersed in the universe of marketing and technology, Matt spends most of his time being a husband, a dad and whatever time is left is spent reading history, culture, or philosophy books. As a self-proclaimed coffee snob, he absolutely loves a good cup of joe—especially while reading.