Dr Anastasia Dedyukhina

Anastasia is an international TEDx speaker, coach, start-up mentor, entrepreneur, Huffington Post blogger and author of best-selling book Homo Distractus. In the middle of a successful international career in digital marketing in London she gave up her smartphone to start a digital wellbeing company Consciously Digital, which in 5 years grew to a network of over 80 coaches. Consciously Digital helps companies and individuals find a balance between online and offline lives, and works with businesses that are interested in ethical digital marketing that does not overwhelm their users. Before starting her business, Anastasia worked for over a decade in digital marketing and communications roles for top-3 global tech companies. She specialised in localisation of big international projects to local markets, and helped build a number of online start-ups from the scratch.Throughout the years, Anastasia acted a mentor with Cherie Blaire Foundation for Women; Startup Direct, a governmental program supporting small businesses in the UK, and with Westminster Business Council in London. She has an MBA from SDA Bocconi (Italy) and New York University Stern (USA) and a PhD from Moscow State Lomonosov University (Russia).