Learn essential public relations strategies to build credibility and expand your brand audience with this 45-minute course by Shawn Ward.
This course dives into the essentials of public relations for launching a fashion brand. You'll learn how to build credibility and attract consumers through effective PR strategies, all within a neat 45-minute packet of wisdom from Shawn Ward.
Understanding how an effective public relations strategy is needed for credibility and expanding your consumer base
This is the course you will need to understand how public relations can positively effect your brand. This course "Fashion Brand Launch: Public Relations" gives insight on what an entrepreneur needs to build a reputation that will allow one to build and maintain a strong audience.
The 45 minute video course includes a formal presentation of strategies taught by Shawn Ward. The course will cover the following subjects:
What is Public Relations
Why Brands Need PR
Types of Media to Pitch
How to Generate Media Exposure
Product Placement
Collaborations
Events
Types of Coverage to Expect
The course will allow every entrepreneur a chance to step back and make sure that your idea is one that can penetrate the marketplace. Rather your idea has been honed or is in the beginning stages, this 45 minutes will give every participant a clear starting point to make sure you carve out a niche in the market and have a reason to draw consumers to your brand.
The course videos last a total of 45 minutes.
The course is structured into 7 lectures.
If you have any questions relating to the course, please feel free to contact me here on Udemy!
Please don't forget to leave me a comment and a rating if you think it is appropriate to do so. :)
If you enjoyed this Course you may like to consider my other Courses here on Udemy: Fashion Brand Launch: Corporate Filings & Trademarks
Testimonials:
~ Very informative. A great detailed overview of the necessities needed for launching a brand. Great amount of knowledge and insight presented. From practical to inspirational - Stevyn
~ It was jam packed full of info I was really looking for! - Cassy
~ Great visual aids & amazing webinar overall; extremely appreciative of the wealth of knowledge shared - Shayna
~ Great, easy to understand and follow. - Joseph
~ A lot of people start a business and don't know the first thing about starting a business, so this was helpful. - Crystal
~ I really enjoyed this. I don't know much about business but have an Idea and dream so this is very helpful and I can follow. This will give me a guideline. Thank you - Mona
~ Great, easy to understand and follow. - Joseph
~ I LOVE WARD & FIFTH!! - TG
Understand how to build an effective reputation with PR methods
Learn how public relations can be a cost effective branding strategy
Determine the 4 important types of media to reach out to
2 Lectures
Ward & Fifth's founder, Shawn Ward is an entrepreneur, business consultant, incubator adviser, investor and branding professional with over 15+ years in the consumer goods, tech and digital marketing, with an expertise in bringing business ideas to market.As Lead Consultant at Ward & Fifth, Shawn helps companies define & execute their business plans with an emphasis on brand definition, target...
Thus far, it's not been actionable.
the guy was just promoting his product and did not give an in depth knowledge of the subject.
I am not from a background of Public Relations and Advertising, so the tutorials are simple and easy with illustrations to understand even for a lame person like me. I can go through all the lectures at my own pace.
Good lecture. Thanks
I wish I could get more into the nitty gritty on how to write a press release. But hey - it's free :)
Covers just exactly what it said, comprehensive in that it gives a great 101 type overview of the broad subject, informative enough that you get a good foundation.
The production quality was excellent the layout and slides presented well.
The instructor's delivery was attention keeping and while not humorous, not boring, keeping attention as it was quick.
Thank you!
I also took the course on fashion branding because I'm specifically interested in these topics, although I'm not a designer. Although given Shawn's detailed, but succinct (and engaging) delivery style, I might go ahead and sign up for the remainder courses.
Take this course if you want to learn more about fashion public relations.
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Rachel D.
I think for the price that their should have been more content, most of it is extremely basic not really worth paying for in my opinion. I wish it was a bit more in depth during each lecture.