Copywriting White Papers – An All Levels Strategy

Master White Paper copywriting and earn top dollar. Learn expert techniques to write, promote, and succeed in your copywriting career.

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Brief Summary

This course transforms you into a skilled White Paper copywriter, helping you earn big bucks without being an expert. You'll learn to write, structure, and even promote your papers—all while getting support from an experienced instructor.

Key Points

  • Earn $3,000+ for 10 pages of writing
  • Learn to write White Papers with confidence
  • Receive a fill-in-the-blank template
  • Get personal guidance and answers within 24 hours
  • Promote your White Papers successfully

Learning Outcomes

  • Master the structure and writing process for White Papers
  • Increase your earning potential as a copywriter
  • Gain skills to self-promote your writing effectively
  • Become a confident writer without needing in-depth expertise
  • Receive ongoing support and resources throughout your journey

About This Course

Become a copywriting top earner. The ultimate White Paper toolkit


IMAGINE, REGULARLY GETTING MORE THAN $3,000 FOR WRITING JUST 10 PAGES

That's how much inexperienced White Paper copywriters earn (source: Stelzner survey 2007). Experienced White Paper writers charge an average of $5,000 - $6,000. Every year. As for experienced freelance copywriters, I write a paper for the financial services sector every year – 8 pages long, $9,000.

You'll become an 'expert' writer

At the end of this short course, whether you're a copywriter, business owner, entrepreneur or marketing professional, you will be fully trained up to write your OWN White Papers. With confidence.

Just like me, you'll learn to be an expert writer, without being an expert in anything, Your client is the expert – you're paid simply to capture it on the page.

Learn from the best

What do I know about White Papers? Well, try doing a Google search for 'White Paper copywriter' and you'll see that I'm position number one, worldwide, out of 2.7 million websites.

I've written them for companies like Oracle, PricewaterhouseCoopers, The Bain Company, IBM, Travelex and Lloyds.

Why is this course unique?

First of all, I share my own, personal STRUCTURE for a White Paper. I even give you a 'fill-the-blanks' template. I let you watch over my shoulder as I write a White Paper from scratch – and, if you want to, you can write it yourself – your very first!

And I don't stop at showing you how to research them and write them. I show you how to promote them – successfully.

A shoulder to lean on

Just like my other courses, I'm always available to answer your queries, or to explain things further, usually within 24 hours; I love to help. And, just like my other courses, this one will grow over time as students raise queries. It's a LIVING course that's yours for life.

Who'll benefit?

Existing copywriters who are struggling to make ends meet, writing 'content' for five bucks a page. Aspiring copywriters, and anyone who's completed my course How to Become a Successful Freelance Copywriter, Working from Home. This course will really boost your business-writing skills.

Entrepreneurs, start-ups and business owners will gain too. Learning how to write papers for their own organization – boosting sales leads and becoming a thought leader in their industry.

And remember, this is a Udemy course, so you have the security of a no-quibble, 100% money-back guarantee. You've nothing to lose, so join me right now in what I can promise will be a fascinating journey.

  • Complete every step to launch your successful career as a White Paper copywriter.

  • Know exactly how to go about structuring and writing your White Papers

  • Realize the secret of being an expert writer, without being an expert in anything

Instructor

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Review
4.9 course rating
4K ratings
ui-avatar of Judy Vandale
Judy V.
5.0
10 months ago

I really like the fact that Len gives notes for his course so you can actually listen and get so much more from his course.

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ui-avatar of Caroline Woodruff
Caroline W.
4.5
1 year ago

Easy to understand so far

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ui-avatar of Richard Guadalupe McDonald
Richard G. M.
5.0
2 years ago

The resources/attachments really help! Clear explanations on the whys. Sections are perfectly timed...if that is possible. :)

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ui-avatar of Stephanie Illguth
Stephanie I.
5.0
2 years ago

At first, it may not seem like enough info, but then you realize it's a TON! Walk yourself through making the mock white paper. Phew! I learned a lot!

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ui-avatar of Kunika Jaiswal
Kunika J.
1.5
2 years ago

I had taken this course to improve my skill and resume, but it does not contributed in any of these things in today's modern world

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ui-avatar of Say Speaking
Say S.
5.0
2 years ago

It is good, useful information. I wish it was shorter and half of the downloads were not helpful. Besides my nitpiks, I am overall satisfied.

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ui-avatar of Makeda Young
Makeda Y.
4.5
3 years ago

Helpful. First heard about white papers last week. This course gave a more in depth understanding of white papers and also a step by step guide on how to write a white paper. The in course project was the best. I completed the mock paper using 2022 data and still found this course to be very relevant.

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ui-avatar of Susan Finnis
Susan F.
5.0
3 years ago

I didn't know anything about writing White Papers. In fact, just the name scared me. I thought it was going to be like writing college papers. This is a fantastic course that leads you through the thinking, planning, and writing processes. In addition, Len provides invaluable links for research, software, and photos (all free). I can't believe I went from fear to fearless in one course. I'm going to look for more of Len's courses, now that I know how excellent they are!

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ui-avatar of Maureen Okwudiafor
Maureen O.
4.0
4 years ago

It was a good experience for a newbie. I have been given the basic tools to write a white paper. There`s a need to get client and polish my skills.

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ui-avatar of Vicky Caldwell
Vicky C.
3.5
4 years ago

The course is a great match for me, as I am just starting out in the copywriting business. I am already receiving valuable information that can set me apart from others.

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