This course is all about protecting your creative work, whether it's art, writing, or music. Learn the basics of copyright, trademark, and patent laws, and discover how to keep your intellectual property safe from theft and misuse.
Protect your most valuable asset - your intellectual property.
You’re an artist… a graphic designer… you’re writing a book… you’ve developed a website, you’re a photographer, you’ve recorded some great music.. .. you’re a start-up.
In that case, you really need to understand how to protect your intellectual property. It could be your most valuable asset- and the easiest to steal.
Someone breaks into Coca Cola’s premises and steals a truck. That’s easy to sort out. A truck is physical. Coca Cola owned the truck, they taxed it, they registered it. They even insured it against theft.
Intellectual property
Your photos. Your designs. Your novel. Your music composition are your intellectual property, so you need to understand the basics of copyright protection.
What will you learn in this Copyright Basics: How to Copyright?
The really basic stuff, like how to type a Copyright symbol © on your computer – you know, the little C in a circle in this copyright basics course.
The difference between copyright, patenting and trade mark protection. Why protecting a product design is different from a graphic design.
The ins and outs of registering copyright – and I’ll explain the dangers in using what’s called ‘Poor man’s Copyright’
I’ll reveal all the misconceptions - and there are lots! For example – THERE IS NO EQUIVALENT of the Drugs Enforcement Agency. There ARE no copyright cops. There is no authority that will sort out disputes for you
How to find out if someone has already registered a trademark
How the music industry and book publishers are protecting themselves against internet Pirate sites.
And I’ll show you how, even as a one-man band, you can get someone who infringes your copyright to desist - without going to law.
In fact, I’ll share a real-life Case Study where another writer copied my own website - wholesale. How I stopped her in one day flat.
AND, I’ll give you lots of really useful links. Plus some interesting anecdotes and history about copyright to amuse you along the way.
Take this Copyright Basics: course right now and learn how to copyright your intellectual property.
In this course you will learn the basics necessary to protect your work from piracy – including how to create the copyright symbol © on your PC or Mac
The difference between copyright, patenting and trade mark protection. Why protecting a product design is different from a graphic design.
The ins and outs of registering copyright
1 Lectures
9 Lectures
1 Lectures
For the past 20 odd years Len has run his own business, Copywriting On Demand and manages The-Writers-Guru. He works from home, writing copy for organisations around the world - and lots of them have become personal friends. With forty years' experience in marketing, he spent three years in Paris responsible for IBM product marketing in 14 countries across EMEA....
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His explains well and makes it understandable
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it was a very good learning tool
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Anthony Z.
Relevant and informative content.