Learn web video production and SEO basics in this comprehensive course designed for busy professionals. Boost your online presence and rank higher in search engines.
This course teaches busy professionals how to create effective web videos and boost their SEO skills. In just about 4 hours, you'll get hands-on experience with video production and learn how to rank higher in search engine results. It's super friendly and beginner-level!
Comprehensive course and coaching- Learn web video and SEO basics so that you can rank higher in search engine results.
This is the most comprehensive Web Video Production course to follow up with the free overview. WIN 'EM OVER WITH WEB VIDEO PART 2: Stand Out and Move Up in Search Engine Results with Effective Web Video (HOW TO PREVENT A RAIN OUT ON YOUR FIELD OF DREAMS WITH WEB VIDEO):Â This is a beginner-friendly course for busy professionals who want to learn how to create effective web video AND boost their search engine optimization efforts. Students will learn the basics of web video production and search engine optimization. This course provides video, screen records, and sample files for busy professionals who want the most essential information presented to them in a manner that can be quickly and easily digested and applied in under a half day (4 hours). After successful completion, students will learn video production and SEO for Video basics.
The course instructor is Kamala Appel, aka "the key" in KEA Productions. She has produced numerous documentary-style web videos for small business owners and non-profit organizations since 2002. Ms. Appel worked in Hollywood in licensing at Universal Studios and Business Affairs at International Creative Management (ICM) and in programming at the Sundance Film Festival. She is a graduate of Yale University and where earned a BA in American Studies with a concentration in Film Studies and USC's School of Cinema-Television, now Cinematic Arts, where she earned her Master's degree. Â She is also a certified SEO Practitioner.
"What I love most about producing videos for small business owners and nonprofits is the opportunity to work with passionate professionals who are experts in their field. I feel very fortunate to be able to use my skills as a visual storyteller to help others. Unfortunately, I am not able to help every worthy business owner out there because not everyone can afford to hire a professional like myself to produce a video for them. Â That is why I decided to develop a course that could empower more businesses, start ups, and nonprofits compete and share their passion with the world."
Ms. Appel has been a faculty member at a number of accredited offline colleges throughout the State of California. Â As an experienced film and multimedia instructor, she takes into consideration the three main learning styles: aural (listening- you can listen to the modules), visual (you can watch the videos with images that will hopefully stay with you), and kinetic (movement- you can exercise your kinetic learning style by taking notes and doing the quizzes). In addition to the modules or short training videos, there are samples and screen recordings * (Including FinalCut Pro and After FX demos) for all three stages: pre-production or planning, production or shooting, and post-production or editing; so that you can follow along throughout the process.
To further your learning experience, there is an interactive coaching program that complements the e-learning course and supplementary materials. During the coaching calls we will delve more deeply into the materials with scenarios and go over the quizzes. Questions can be answered live and students can participate in interviews with other industry experts. As someone who has purchased this Web Video Production course, you get your first month's membership for free.
So if you are a busy professional and you want to be able to have access to the information you need to take your business or organization to the next level with web video and SEO for video basics, then this is the course for you. If you want to positively persuade your target audience, your bottom line, and boost your SEO efforts, then again, this course is for you. Again, this is an accelerated course so that you can get through the materials in a manageable way while trying to stay sane throughout your busy life.
Please note: The first several video modules are free to allow you to preview the style. These opening videos give students a chance to learn some history and the general philosophy that will influence the core content. The "meat" of the course is only available to paid subscribers who want to invest further in their online marketing efforts.
TEMPORARY PRICE CUT in honor of 49ers winning season- sign up now and save over $100.Â
</p>Video Production Basics
Search Engine Optimization Basics
Web Video for Businesses
7 Lectures
3 Lectures
5 Lectures
2 Lectures
4 Lectures
5 Lectures
26 Lectures
Kamala Appel is not just a hack with a camera. She is a graduate of Yale University and the USC School of Cinematic Arts. Ms. Appel also has a certificate in search engine optimization from SEO-in-Practice. Her industry knowledge goes beyond theory with over 10 years of practical experience. She has worked at Universal Studios and ICM, one of the...
I'm very impressed with Kamala Appel's expertise – it spans both the business world and the video/Hollywood world, which is an impressive spread. She can cross over between those worlds with ease. This course speaks very clearly to business owners, and easily integrates them into the world of making videos for themselves. I have never written a script previously, but these lessons led me to brainstorming and and eventually even writing my first script. Once the leap was made, I realized it wasn't as daunting a task as it had seemed before. The “Pre-Production” section of this course was especially helpful on getting me on my feet in that way. The idea of a storyboard for a small business related video was a foreign concept to me before going through this course. “Stand Out and Move Up with Effective Web Video” is not only good for completing in one day, but to keep as a reference as well. The actual filming instruction Appel has included here is filled with precise and detailed tips.
I plan to keep watching it repeatedly, to keep the information fresh in my mind, as I know the material such a camera angles and depth of field will be of the utmost use once I get my hands on the necessary recording equipment. Bravo to you, Kamala, for combining all of your expertise into one lecture series that is easily accessible and efficiently presented. I have every intention of applying all that you have taught me in the near future.
If you are small business owner or manager, this course is ideal for learning the ins and outs of web video marketing. I own a company with four store locations. The biggest problem was that we were not showing up in Google's organic search results. This course enlightened me to the reasons why not. The tips, suggestions, and tutorials regarding SEO are invaluable.
Everything in this presentation was well-organized and thought out. The instructor was very articulate and spoke at a nice, steady pace. This made it simple to understand and comprehend the material. Furthermore, the way the course was designed, it was easy to follow and very informative. You can tell that she has combined her academic and real world experiences. While she has the depth of knowledge gleaned from school, the material is not presented in a theoretical or pedantic way. Instead, her practical real world experience really provides instant credibility for businesses.
After viewing this course, I feel excited to producing my first web video. I now see that people do not find it tacky or silly, as long as you follow the outline provided. I feel the money I spent on this course was well worth the investment.
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Carlos N.
This course is awesome.