Start a Digital Marketing Agency - Business Plan & Documents

Learn how to start your own Online Marketing Agency with comprehensive business plan templates, financial models, and contracts included.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course gives you everything you need to set up an Online Marketing Agency, including business plans, financial tools, and client contracts. You won't learn marketing skills here, but you'll be fully equipped to launch and run your agency successfully!

Key Points

  • Full business plan template for Online Marketing Agency
  • Comprehensive financial model to manage your budget
  • Customizable pitch deck for client presentations
  • Sample contracts for SEO and SMM services
  • Guidance on outsourcing tasks to freelancers

Learning Outcomes

  • Create a professional business plan tailored to your agency.
  • Utilize a financial model to project income and expenses.
  • Develop a pitch deck to attract potential clients.
  • Prepare contracts for various marketing services.

About This Course

Business Plan & documents for an Online / Mobile Marketing Agency. Provide SEO, SMM, PPC, and other services to clients.

This course does not teach you how to do online marketing. This course provides an extensive set of documents for starting an Online Marketing Agency. You will need to know or learn online marketing skills such as SEO, SMM etc. on your own, or outsource them. The documents and course cover how you can contract freelancers on sites such as Fiverr and Upwork to provide services to clients you may not know how to do, or do not want to spend the time doing.

What you get in this course are:

1.) A full business plan template for an Online Marketing Agency. The document covers goals, keys to success, marketing strategies you can use to get clients, how to use freelancers and outsource work to them, and much more. The lectures show you how to customize the business plan for your specific company.

2.) A complete financial model. A 18 tab Excel workbook, that covers everything from start-up costs, income, expenses, assets, and more is included along with lectures on how to insert your own numbers so you can have a budget and financial projection for your company. Sample numbers are included to help you along the way.

3.) A Pitch Deck. A slide presentation template, that allows you to make a professional presentation of your online Marketing Agency to potential clients. You will learn how to customize this for your specific company, to include what services you want to offer and show clients why they should use you and your business for Online Marketing services. When complete you can use this to send out to bid on projects and make presentations.

4.) A sample SEO contract that you can use to sign clients up for SEO services. Lectures go through each page of the contract and explain where to insert specifics for your company and your client.

5.) A sample SMM (Social Media Marketing) contract that you can use to sign clients up for SMM services. Lectures go through each page of the contract and explain where to insert specifics for your company and your client.

6.) A Service Agreement that you can use to sign up clients for services such as PPC (Pay per Click), Email marketing, etc.  This is a services agreement that is broad in scope and can cover many services.

When you finish the course and customize the documents, you will have a professional business plan that you can use for your company, a professional presentation you can use to solicit clients and documents to sign clients up for services.

  • Have a completed business plan, financial model, pitch deck presentation and operating contracts for an Online Marketing Agency.

  • Have detailed financial projections for your Internet Marketing Agency.

  • Have a professional PowerPoint presentation to use as a marketing tool for acquiring clients.

Course Curriculum

1 Lectures

Instructor

Profile photo of Jeff Mack
Jeff Mack

Hello, and welcome to my profile. I am Jeff Mack, a business planning and consulting expert with over 20 years of experience. I provide business planning courses here on Udemy.Students will end the course with a fully completed business plan, financial projection and other start-up documents. Guaranteed. The courses taught here are unique in several ways:1.) They are relatively short:...

Review
4.9 course rating
4K ratings
ui-avatar of Michael Peters
Michael P.
5.0
1 year ago

This course was what I had been looking for, All the documents required to start online marketing

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ui-avatar of Fahad Bhura
Fahad B.
4.5
1 year ago

It is very good from a perspective of getting hands on the documents and spreadsheets that are very important in a busniess.

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ui-avatar of Mayiik Majok
Mayiik M.
5.0
2 years ago

It was an exceptional and great course to learn the fundamentals about social media business in general and I cannot wait to start my own social media agency this year.

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ui-avatar of Vivien G.M Newman
Vivien G. N.
1.0
2 years ago

too slow and very hard to understand

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ui-avatar of Deepta Rao
Deepta R.
2.0
2 years ago

It would have been better if a few more details were provided to fill in the business plan document. For example, how the objectives must be written, what the mission and vision must include.

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ui-avatar of Kar'Melo Waire
Kar'melo W.
4.5
3 years ago

Very detailed and gives you a head start for making great documents.

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ui-avatar of Mongoue Collins Ngandeu
Mongoue C. N.
3.5
3 years ago

good

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ui-avatar of Phillios Lemi
Phillios L.
5.0
3 years ago

I like every course I take here it’s easy to understand.

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ui-avatar of Sharnise Christy
Sharnise C.
1.5
4 years ago

I'm not understanding why the voice actor paused in various spots. It made it hard to follow. Very slow and very hard to watch. I had to fast forward because it was horrible. Please get a better voiceover for the future. I'm not even sure what my takeaway were for this course

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ui-avatar of Darryl J Banks
Darryl J. B.
4.0
4 years ago

Just what I needed!!

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