Product Launch Hacking: Masterclass

Unlock the secrets of turning your idea into a market-ready product! Join our course for hands-on guidance and expert insights.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course takes you on an exciting journey from turning your creative idea into a tangible product. You’ll learn everything from R&D to marketing strategies, straight from people who've been there, done that! So, let’s jump in and make your dreams happen!

Key Points

  • Step-by-step approach to product launch
  • Insights from industry experts, not just theory
  • Tools and resources for fundraising and manufacturing

Learning Outcomes

  • Understand the essential steps to assess and develop your idea.
  • Gain knowledge on how to secure funding and manage resources.
  • Learn the processes behind product design, patents, and marketing.

About This Course

Going from Idea to Market

In this course, you'll learn step by step how to bring your idea through design, development, manufacturing, marketing and on to market.
You’ll learn this by people who have actually done this and not by theoreticians.

We'll cover advanced strategies and resources like:

  • Steps to take to determine if your idea is good

  • Resources to raise the funds

  • 3d printing

  • The importance of professionalism

  • R&D

  • Test marketing

  • Patents

  • Design

  • Engineering

  • Dealing with factories

Whether your goal is to creating your product along with your start-up company or simply sell your idea to potential investors, this is the course for you...

This course is designed to give you the tools to launch your product idea, but it is also meant to be your continuing resource library.  Your success is the primary goal.

Take this course now and get started with taking your idea all the way to market.

  • Learn the things to do to develop your idea.

  • Gain important knowledge of the patent process.

  • Develop a plan to get your idea to market.

Instructors

Profile photo of Ian Juby
Ian Juby

I've been an instructor in science and technology for 30 years. I got my start teaching at a science camp when I was 16. I also taught technology at the high school level for 10 years. I am a graduate of robotics engineering from Canadore College, North Bay, Ontario, and conducted research and development for multiple innovations over the years,...

Instructors

Profile photo of Stephen Orsatti
Stephen Orsatti

Stephen Orsatti is an educator, filmmaker, industrial designer, innovator and patented inventor. He’s created award-winning industrial, home, medical, and consumer designs. He's also created dozens of commercials and animations. He is the father of ten, husband of one, an ordained Baptist minister, and was an avionics tech on the F-111. As the founder of the film production company, Six Days...

Review
4.9 course rating
4K ratings
ui-avatar of Aniket Shah
Aniket S.
4.0
2 years ago

It’s a good introduction to the process for going from idea to market, but I was hoping for a more detailed step by step. I also want to know how to find the right supplier and communicate what I need with them as well

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ui-avatar of Umair
Umair
5.0
4 years ago

going good so far. let's see what next.

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ui-avatar of Shreyansh Vats
Shreyansh V.
1.0
5 years ago

Nothing about product launch so far

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ui-avatar of Salahattin Balbey
Salahattin B.
1.0
5 years ago

Honestly, their talk is too general and nothing was deep and practical.

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ui-avatar of Jimmy Xiang
Jimmy X.
3.5
6 years ago

There are few good resources included in this lecture but wish they could demonstrate an actual case from idea to production and cover all the detail phases. I know every project is different but a real, detailed example can provide much more in-depth understanding and feel.

Many thanks to the instructors!

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ui-avatar of Roberto Martinez
Roberto M.
4.0
7 years ago

I got to understand the process of a product launch in more detail than what I already knew. Some of the details were relevant in that they come from the professional experience of the instructors. The course is a good starting point of reference for those who never have been involved in product development. I would certainly like to see a more advanced version of it with the display of various, simple prototypes that they can present and more support material like a Powerpoint presentation. This would help in making the presentation more interesting and dynamic; the change in scenery is a good idea to keep people engaged and give them something else to look at other than just the presenter. In terms of the information presented, I found it very useful; thank you.

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ui-avatar of Daniel Zulato Dias de Moraes
Daniel Z. D. D. M.
4.5
7 years ago

I've bought the course expecting a bit less, but I got more! The course is relatively short, a lot of talking but with loads of important information from industry professionals.
I think we could get more about the development process, maybe some exercises.
In overall is great for you to find where to start, the requisites and put you feet on the ground, to make you think straight about it.

I still got some doubts, but I'll ask later for the Stephen and/or Ian.

The course is nice, it is short and sweet. Worth the time, for sure. =)

The have good speech, are clear on ideas and well communicative, no complaints about presentation and so, very nice by the way!

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ui-avatar of Rodrigo Alfonso Hernandez Garcia
Rodrigo A. H. G.
5.0
7 years ago

This is a great common sense awaker, is hard to start with inventions, but they explain topics that can help with a well oriented start.

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ui-avatar of Carlo Oregioni
Carlo O.
3.5
7 years ago

Cool but i expected a larger quantity of concepts.

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ui-avatar of Carlos Crespo
Carlos C.
5.0
7 years ago

So much information I hadnt even thought of! I had an iea that creating a product that would become as successful as I dreamed would be difficult, but not as difficult and costly as it really is. With this new insight I am refueled and ready for the adventure! I feel so much better prepared!

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