Mobile Marketing Academy

Explore the mobile revolution with expert tactics for integrating mobile into your marketing strategy and stay ahead of your competitors.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course dives into mobile marketing, teaching you how to harness the power of mobile for your business strategies. With insights from top experts in the field, you'll learn how to effectively engage customers and stay ahead in the mobile landscape.

Key Points

  • 91% of adults always have their phone nearby.
  • Mobile devices outnumber PCs 5 to 1.
  • 90% of text messages get read in 3 minutes.
  • 9 out of 10 mobile searches lead to an action.
  • The mobile revolution changes how we access the web.

Learning Outcomes

  • Understand the fundamentals of mobile marketing.
  • Develop a personalized mobile marketing strategy.
  • Learn how to engage customers through mobile channels.
  • Identify key metrics for measuring mobile success.
  • Apply best practices from industry experts.

About This Course

MOBILE IS NOT JUST APPS! Learn from expert founders how to incorporate mobile for your business and marketing strategy.

Crazy Mobile Stats
•  91% of Adults have their phone within arm’s reach 24/7
•  There are 5X’s as many mobile phones as PC’s in the world
•  90% of Text Messages are read within 3 minutes of being delivered
•  9 out of 10 mobile searches lead to an action, and over half purchase.
•  81% of smartphoe users have done product research via a smartphone
  &
•  15% of Mobile Users would interrupt sex to check a text message!!
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The Mobile Revolution is here. By 2014 more people will be accessing the web using their mobile device more than on a computer

Remember the stories of millions made with those early to ecommerce and affiliate marketing? Now is the next wave of marketing that is ripe for the plucking for those in early.  This course will teach you to be ahead of the curve and ahead of your competitors
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Learn from Experts, NOT Gurus

What we did was simple, we brought in 3 of the mobile industry leading experts. These guys have been profiting with mobile for years AND they are going to teach you the in’s and out’s of mobile marketing.

(1) Josh Wexelbaum, Founder & CEO at Leadsmob.com
Mobile Expert on SMS, APPS, and Paid Traffic. Josh got his start in the lead generation industry 12 years ago. He has purchased media across hundreds of sites, spending over $60,000 per day in advertising, and purchased billions of impressions on sites like Hotmail and Google. Josh has consulted with Fortune 1000 companies on lead generation strategies. He's an in-demand speaker at conferences like iDate and has written for industry publications like FeedFront

(2) Rob Keast,  Partner and Head of Mobile Technology at WhatRunsWhere.com.
Rob researches new mobile technologies and develops the best mobile advertising intelligence products in the market. He works closely with agency customers to develop an enterprise mobile marketing and advertising intelligence solution. Rob is the sales and marketing side of WhatRunsWhere in Europe.

(3) Carlos Del Rio, Director of Conversion Analysis & Digital Strategy at Unbounce.com
He has contributed to top marketing blog SEOmoz and has spoken at major events on both SEO and Conversion Rate Optimization. Carlos is the co-author of User Driven Change: Give Them What They Want and A Strategic Framework for Emerging Media.
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Remember, 91% of Adults have their phone within arm’s reach 24/7......... Don’t get left out.  
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  • In's and out's of Mobile Marketing

  • Identify what is right for YOUR business

  • Planning and Strategy

Instructors

Profile photo of Mike Hardenbrook
Mike Hardenbrook

Over 67K Students have enrolled in my marketing courses. Fractional COO with 15 years experience at growth-stage SaaS companies. - Co-founded and sold 4 bootstrapped and VC-funded businesses- Alumnus & guest mentor at Techstars Chicago- Author of No Willpower Required- Lived in Spain, Puerto Rico, Nicaragua, and England- Featured in Techcrunch, Fox, NPR, & Entrepreneur- Host of Journey to the...

Instructors

Profile photo of Michael Hardenbrook
Michael Hardenbrook

Serial Entrepreneur, co-founder of Knowledge.ly, GrowthHacker.TV, and Dental Destinations among several. Products seen on TechCrunch, NextWeb, Appsumo, Mixergy, Rise to the Top, EntrepreneuronFire.com and More. Regularly a Featured Instructor on Udemy. Mentor at the Baylor University accelerator program. Michael adheres the principles of the 4hr Workweek and 80/20. His businesses allow for him to enjoy hobbies of sports, reading business...

More Courses By Mike Hardenbrook
Review
4.9 course rating
4K ratings
ui-avatar of Radhika Panse
Radhika P.
2.0
1 year ago

Not to the point

  • Helpful
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ui-avatar of Rich Obrien
Rich O.
1.0
8 years ago

This course is old, full of broken links and defunct sites. It really should be removed.

  • Helpful
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ui-avatar of Damaris Bachero
Damaris B.
5.0
8 years ago

I found it a very informative course with so much value, learnt things I did not know and I will uses these strategies in my future campaign

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ui-avatar of Martin Donaldson
Martin D.
3.0
8 years ago

keeps referring back to previous courses which I haven't taken, and some of the tools being used such as the SEO for Chrome Extension

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ui-avatar of Gib Reynolds
Gib R.
5.0
11 years ago

Thrilled with another Knowledge.ly material. I've been formulating ideas ever since I started this course. Recommend for anyone interested in learning about this booming space.

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ui-avatar of Stefanie Pfahler
Stefanie P.
5.0
11 years ago

excellent overview on mobile marketing, providing useful tips and tricks

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ui-avatar of Arnaud Rijkeboer
Arnaud R.
4.0
12 years ago

This course is good as an introduction, as the title well says. It covers most areas of mMarketing and gives a good idea of the possibilities. The course would be better if more case studies were used as examples for each topic.

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ui-avatar of Bobby
Bobby
4.0
12 years ago

Good resources. Some videos are audio webinars - could add some slides along with those.
Overall very good course.
A++
Must take.

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