This course makes it super easy to learn how to optimize your landing pages for better conversions. Whether you're in marketing or just want to boost your sales, it’s got everything you need!
Learn the fine art of conversion rate optimization and making killer landing pages. Convert, succeed, win!
  There are ‘ways’ of creating a landing page, and WAYS of creating a Landing Page. Not all landing pages are built the same – as you may have noticed, or if not will soon discover. You might have questions: Why do some pages fail? Can they be improved? Can we do conversion rate optimization? The answer to this is a resounding yes, yes, and with some knowledge YES!Â
[UPDATESÂ planned for this course for 2020]
  Whether you are a marketer, designer, growth hacker, student, entrepreneur or business owner, heck! you could even be the poor person who cops the blame for under-performing landing pages - then this conversion rate optimization course is suited to you.Â
  I show you the most effective ways to use a landing page to: sell your products, offer your services, build your newsletter database, generate new leads – whatever your purpose. You can also use this information to fix a poorly performing landing page that already exists.Â
  Some of the things you will learn from this conversion rate optimization course include:Â
  1. Identifying what makes a landing page good or bad, effective or abysmalÂ
  2. The best practices for creating pages THAT WORK - and where to beginÂ
  3. Using Tactical Design Techniques to achieve Maximum ImpactÂ
  4. How to write GOOD, EFFECTIVE COPY to win more customersÂ
  5. Technical considerations, ‘hints and tips’ and other helpful knowledge on conversion rate optimizationÂ
  6. Optimizing your page with various tools and testing methodsÂ
  7. Effective ways to capture more leads, and reduce bounce ratesÂ
   (and hopefully Converting those Leads Into Buyers or customers)Â
  8. And most importantly HOW TO INCREASE YOUR CONVERSIONS (and possibly your top line!)Â
   Now wouldn’t that be nice??Â
  You don’t have to shoot in the dark any longer. There are over 60+ lessons and 4.5 hours of content.You can even adjust the video playback speed to suit your learning speed. I’ll provide you with a wide range of examples, lecture 'main point' summaries, printable handouts and resources to guide you through the course.Â
  It’s not rocket science, but it is an art. It requires little investment, with the potential for maximised returns.Â
  So if you think you’re ready to stop losing money, jump right in and start learning conversion rate optimization now!Â
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Lias a multi-faceted creative with dealings in arts and media. Originally a trained artist and photographer, the initial internet boom made the digital realm a natural progression for this tech nerd. It was whilst working in management that her love affair with pixel pushing & digital graphic media truly deepened. Further training as a designer made sense. Photoshop had finally...
It is very informative. I wish though it taught me html and css.
GREAT COURSE, GREAT TUTOR, WHO IT APPEARS DOES NOT SUFFER FOOLS GLADLY. WHICH IS GOOD, BECAUSE IT MAKES HER DELIVERY SPOT ON. CHEERS, John
This course is full of useful information both in the lectures and downloadable PDF's, the instructor did a good job of keeping it interesting.
Presenter is knowledgeable and is good at keeping the course moving. Worth taking the course.
There are many courses of Landing Page in Udemy, I've taken at least three just to see if they change a bit. Most of the courses were pure crap something you can read on a blog or any book. But this course, which is one of the cheapest, is absolutely the best course in Landing Pages. It really goes deep into Copywriting, Design, Best Practices... everything you need to know of a LP is in this course. Don't look any further this course is absolutely the best. I am an affiliate marketer so I basically work all day in Landing Pages, I am pretty confident my conversions are going to blow now! Great videos, Great Examples, Great Handouts, Definitely the best course of Landing Pages!
This course is an outstanding review of landing page optimization and design that I would recommend to anyone. The downloadable content adds even more value. Bravo!
Covers a lot of different aspects of landing page - great for beginners because you'll learn a lot from this course even if you're not a designer like me. I'm a programmer btw.
The main drawback is there are many pauses on the videos and no voice on long period of time and too much bullet points on a single slide. Fortunately the slides can be downloaded for future reference.
As for the result, my conversion rate for one of my products went up by 65% to 15% mark, this is a huge achievement for me.
Overall this is a great course on landing page and conversion. I've had other conversion course too on udemy but this one has more topics covered - I think this is the most complete course I've ever seen.
Great value for the money spent. Thanks a lot Lia!
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Ryan
A lot of flaws:
1. Graphic design looks inconsistent
2. Awful sound and voice mixing, constant voice interruption, why you can not put the voice over the video without cuts
3. A lot of common places
4. Handouts are not to informative
5. The course is so boring so I should force myself to go through it.
6. A lot of unnecessary information (types of graphs and charts for example)
Thing I like is a glossary