Landing Page Design & Conversion Rate Optimization

Learn how to triple your landing page conversion rates with our comprehensive course. No coding needed! Join thousands of students and transform your online business today.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course teaches you simple and effective landing page design principles to help boost your conversion rates dramatically and without any coding skills.

Key Points

  • Learn psychological principles for effective landing page design.
  • Create landing pages without writing any code.
  • Understand the buyer's journey for better conversion.

Learning Outcomes

  • You will create high-converting landing pages yourself.
  • You will understand and apply persuasion techniques.
  • You will learn to conduct usability tests to enhance user experience.

About This Course

Triple Your Conversion Rate With These Landing Page Design Principles & Build A Landing Page From Scratch With No Code

**Brand New For 2018 - The Bestselling Landing Page Design Course on Udemy**

Join over 96,000 of your fellow website owners, online marketers and entrepreneurs in learning the fundamentals landing page design and conversion rate optimization.

I will walk you through every step of landing page design with real life case studies, actual experiments and tons of examples from around the web. By the end of this course, you'll be able to design landing pages that converts 2X - 5X more than your current landing pages.

**Disclaimer**
This is not a web development course. This course will not teach you CSS, HTML or JavaScript
. This course will teach you the fundamental psychological principles of good landing page design, and it will help you understand the buyer's journey so you can design landing pages that convert better. I will also be teaching you how to test your designs so you can design final landing pages that will convert 20-30% more than your current website and landing pages.

Good landing page design isn't just a nice thing to know – it's absolutely essential to the success of your online business. Whether you're in lead-gen, ecommerce or consulting, effective and clear landing page design can spell the difference between a positive and negative ROI.

A report released by Adobe and eMarketer revealed that companies spend double on traffic acquisition than they do on conversion rate optimization and implementing better landing page design. That's a huge mistake and you're leaving a lot of money on the table.

What's the point of buying traffic to your site if you don't put in the effort to understand how to convert it?

In this landing page design course you will learn:

  • How to implement persuasion frameworks like scarcity, reciprocal concessions and cognitive dissonance theory in your landing page design

  • How to write headlines and calls to action that will motivate your users to act instead of turning them off 

  • How to design an action block with a clearly defined conversion goal

  • How to triple your conversion rates by using the principles of readability, simplicity, perceived value and clarity in your landing page design

  • How to run professional usability tests on a tight budget

  • How to build a landing page from scratch on a custom domain without writing a single line of code 

  • The Fogg Behavior Model and how it applies to good landing page design

  • Why understanding the AIDA sales funnel is so important in conversion rate optimization

... and much, much more!

For the price of dinner out with your friends, you have the power to transform your landing page into a sales machine. I guarantee you there are significant issues with your landing page design that are causing visitors to leave when they would have converted. You're leaving money on the table.

If you think this stuff is complicated, it's not. 

If you think landing page design stuff is expensive, it's not. 

If you think conversion rate optimization is time consuming, it's not.

If you think watching this course won't make a different to your bottom line ... think again.

I've consulted with hundreds of companies around the world and have redesigned websites for publicly traded companies and businesses generating over 1 Billion dollars annually. Trust me, I learned all this the hard way.

This is the course on landing page design I wish I had when I was first starting out!

Enroll today and enjoy: 

  • Lifetime access to the course and all future updates

  • Over 10 hours of high quality, up to date video lectures

  • Exercises and feedback 

  • Access to the student-only discussion forum

  • 30 day, no questions asked, money back guarantee

  • Over 11,000 studnets enrolled

  • 4.8 average student rating

Thanks again for checking out my course and I look forward to seeing you in the classroom :)

  • Design a high converting landing page from scratch without a single line of code

  • Double or triple your landing page conversion rates by applying the principles of clarity, simplicity and perceived value

  • Run A/B tests to guarantee a better conversion rate over time without knowing any statistics

Course Curriculum

2 Lectures

Instructor

Profile photo of Isaac Rudansky
Isaac Rudansky

I founded  AdVenture Media, a digital advertising agency based in Long Island, NY, in 2011. Since then, my team and I have consulted with over 450 companies around the world. I started my career as an artist, but soon transitioned into the world of online marketing. I saw so many businesses being outmaneuvered by their competition, only because they didn't...

Review
4.9 course rating
4K ratings
ui-avatar of Bana
Bana
5.0
7 months ago

basic doubts covered

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ui-avatar of Ramy Nassar
Ramy N.
5.0
7 months ago

Amazing stuff; the bluntness and enthusiasm of the instructor are really unique. So far so good, very insightful.

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ui-avatar of Mārtiņš Zintbergs
Mārtiņš Z.
4.5
7 months ago

Oh, boy, does Isaac likes to talk and use big and smart words. I would more appreciate :"We tested this a 100 times and here is what works. Do this" kind of a approach.

I had to really zone out the noise to grasp essential concepts of CRO. And not miss vital elements on what actually matters.

That all being said - looks like Issac actually knows what he is talking about and this course for me was a valuable addition to what I already know about CRO & landing pages.

The way he delivers the material - enagaging and fun to listen to. Not boring for sure.

So overall - this is a good course to understand what CRO is all about. There is just quite a lot of over-explanation with random information injected from psychology field going on here. But it is engaging, the materials are all there, Isaac is a really good talker and presenter, so.. this is one of the best courses out there.

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ui-avatar of Bhoga Brahma Teja L
Bhoga B. T. L.
5.0
9 months ago

This course helped me understand all the fundamentals on web page design and important elements to keep in mind when designing landing page for campaigns. Isaac has structured the course very thoughtfully. Especially, I loved how he blended concepts from psychology, persuasion & marketing into this Landing page & CRO content. I loved it :)

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ui-avatar of Amir Khan
Amir K.
4.5
9 months ago

NA

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ui-avatar of Hussain Derazi
Hussain D.
5.0
9 months ago

great job

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ui-avatar of Jonatan Senholt
Jonatan S.
5.0
9 months ago

Very useful!!!

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ui-avatar of Kristian Gringo G. Oczon
Kristian G. G. O.
4.5
9 months ago

inspiring

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ui-avatar of Mushegh
Mushegh
5.0
9 months ago

Love it so far. The examples are good, the pace and the structure are pretty well defined.

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ui-avatar of Amin Ansar
Amin A.
5.0
10 months ago

Excellent course. Times have changed with modern technologies such as AI but I believe the concepts and underlying principles taught in this course are gonna stay relevant and effective for a long time

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