Join this course to learn how to optimize your website for international audiences! Grab insights on international SEO, keyword research, and site structure!
This course is all about making your website shine on an international scale. Get ready to learn easy tips on SEO that’ll make your site awesome for global visitors!
Learn how to create and optimize a multi-lingual and/or multi-national site to reach a global audience and grow business
International SEO has it's own unique considerations as global websites target multiple countries and multiple languages. This requires international websites to have a strategic site structure and inform search engines which pages should be shown to specific visitors based on their location and / or language spoken.
This course is designed for those with at least a basic understanding of SEO and will walk you through everything you need to do to prepare your website for international rankings in the search engines, countries and languages you'd prefer.
Here we'll cover:
How to determine if your international SEO efforts will be profitable
Which search engines you should target
The keyword research process and the tools to use
3 options for structuring international website content
How to direct visitors to the right version for their language / country
Language tags your site must use
The type of back links you need for global sites
You should be learning and implementing international SEO if:
You have (or would like to have) content in multiple languages
Your website targets a specific country
You are ready to scale your business
Your website / business already has customers around the world
Determine if international SEO efforts will be profitable before starting SEO work
Determine which search engines are the right ones to target
The keyword research tools to use for finding keywords in other languages and countries.
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10 Lectures
Christine is a Web Design & SEO Business Coach at Portable Entrepreneur where she directly helps web design and SEO startups through education, coaching and services. Christine has been a web designer for nearly 15 years - 10 of which she has been self-employed. Her work has taken her from working for some start-up dot com companies in the early...
I only found some tools useful. Information on Search console and analytics are not up-to-date.
Simple to understand and very informative.
I like the teacher. She makes the course easy to follow and has really invested in it.If the sound had been good on all videos, and added manual subtitles, she would have received 4 stars.Had she listed "schema mark-up", Geotags and Google My Business, she would have received 4.5 stars.I will definitely buy another course.
Thanks for a job well done
great basic course for international seo
Excellent!! great to get checklist and other very useful downloadable information
too basic information, i want advanced, if im doing seo for local country ive already known this basic things
so far it's all background information, nothing about how to actually do it...
excellent explanation and very good mentor. Wonderful job!
The training was very informative and practical.
Now I have confident to deal with International SEO clients.
Thank you C.Maisel
Highly recommend for beginners. This walk trough make you novice to pro.
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Simone E.
A good guide to understand how to move forward the international expansion of business