How to Do a SEO Website Audit, Step by Step

Learn how to boost your website's SEO and organic traffic with our hands-on course. Discover the secrets of SEO audits and grow your online presence!

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This SEO course offers a simple, hands-on approach to uncover and fix website issues that affect your organic traffic and search engine rankings.

Key Points

  • Step by step SEO audit process.
  • Hands-on experience with a real eCommerce site.
  • Free tools and checklists provided.

Learning Outcomes

  • Understanding of technical SEO and on-page factors.
  • Ability to perform a complete SEO audit.
  • Knowledge of using free tools for SEO assessment.

About This Course

Increase organic traffic and Google rankings, by finding and fixing all your SEO issues.

Calling all digital marketers, web developers and website owners! Learn how to correctly evaluate your (or your client's) website for SEO (search engine optimization). SEO is more than just placing keywords on your site, you could have overlooked major problems that are hurting your SEO performance.

Overview

In this course you will learn to do a step by step SEO audit of a website to uncover those problems as well as find opportunities to grow your organic traffic. I go beyond just teaching the concepts of SEO that you can read about, this is a hands on course that walks through an audit of a real eCommerce site. If you don't know much about SEO, don't worry, I tell you WHY I'm doing the check and then show you HOW to do the check, using only FREE tools.

In the 75 plus lectures in this course, we'll check the accessibility, on page factors such as meta tags, engagement metrics and authority of the site. You'll get a good grounding in Technical SEO, and you will also learn and apply concepts like domain authority and content quality.

At end of the course you will have a completed checklist of your site's SEO issues and a greater understanding of SEO.

You will be able to download a checklist and a list of tools needed for the SEO audit.

Students have said:

"Out of 8 courses I have done on Udemy on this subject matter, this course is by far the best on all scores"

"... very informative course."

"This course is excellent. All the information is explained in such a way that I don't need any clarification."

New lectures added! New lectures on GA4 and AI (ChatGPT)

  • Find all SEO (search engine optimization) issues with a website so they can be fixed.

  • Uncover opportunities to improve SEO and increase organic traffic.

Course Curriculum

Instructor

Profile photo of Kathy Alice Brown
Kathy Alice Brown

Kathy Alice Brown has been a SEO Consultant for over ten years, with a primary focus on Technical SEO, consulting with both large brands and with small businesses. Prior to SEO, she worked for technology companies in roles that included Web Engineering and QA Management. Even though her background is mainly technical, Kathy loves to write and has ghost written...

More Courses By Kathy Alice Brown
Review
4.9 course rating
4K ratings
ui-avatar of Deepika A
Deepika A.
5.0
8 months ago

very well narrated.

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ui-avatar of Kent Mukui
Kent M.
5.0
10 months ago

awesome

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ui-avatar of Elsa Juarez
Elsa J.
1.0
11 months ago

It isn't goed explanation. It is not clear

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ui-avatar of Nuno Alvaro Moita Cunha
Nuno A. M. C.
3.0
1 year ago

Needs an update

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ui-avatar of Jose Alonso Palma
Jose A. P.
5.0
1 year ago

Yes! Kathy know a lot about SEO and is good at explaining concepts that are hard to understand

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ui-avatar of Barney Brown
Barney B.
3.0
1 year ago

Not as in-depth as I expected and I couldn't bear to listen to you say "Dub Dub Dub" (WWW) any longer

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ui-avatar of Ashok G Morais
Ashok G. M.
5.0
1 year ago

Completely practical course on SEO. I am learning a lot of techniques. Mam, I am planning to buy your content audit course as well. Can you make a practical course on Advanced Technical SEO as well.

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ui-avatar of Manu
Manu
1.0
1 year ago

udemy, u have disppointed me

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ui-avatar of Prashant Sharma
Prashant S.
5.0
1 year ago

To Be Honest It's Amazing

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ui-avatar of Jakub Słowik
Jakub S.
4.0
1 year ago

Some information are outdated. This course shows solid basics with some useful general tips, but it would be nice if it was updated.

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