Learn how to turn your clever idea into a profitable product with this 90-minute course. Discover product development, market validation, and business model essentials!
This awesome 90-minute course is like having a coffee chat with an expert about turning your great idea into a real business. You’ll get all the know-how to tackle challenges and thrive!
Got a clever idea and want to know how to build your product, test the market, and determine if its profitable?
This 90-minute course will teach you the secrets of developing a new product, validating the market, developing a viable business model, protecting your intellectual property, and obtaining seed capital to finance and launch your new business.
At the completion of this course, you will have an understanding of the technical, marketing and financial challenges that await you and be able to confront them head-on with a new set of tools to launch a profitable business.
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Dr. Jim Wasson is founder and President of Growth Strategies International, LLC (GSI) providing Technology Commercialization Management Consulting Services to assist organizations in Strategic Planning, Business Development, Product Development, Project Management and Operations Management. GSI clients include the U.S. Air Force, U.S.Navy, Boeing, Bennett Aerospace, Orbital Research, Vital Strategies, etc. Dr. Wasson is currently under contract to the University of...
Dr. Wasson's three insights into startup success are what I had in mind but he conceptualized/crystallized them so perfectly.
1. Technical Success ( the product/services works)
2. Market Success ( market has a need for it )
3. Financial Success ( it's profitable )
Great information and very engaging lessons. Thank you for the informative and simplified on understanding how to take an idea and creating a product to market.
The course gives quick pointers and directions of what needs to be considered to take a new product or concept to the market. I like that it's short and concise but knowing that each elements are expandable depending on the complexity of the products go to market. Thank you for the course!
Very practical course: Meant for entrepreneurs, not those working within organizations. Would rate it 'Beginner' rather than 'All Levels'. Nice summary but not much new information for those already somehow familiar with the topic.
I agree with this model of innovation and invention success probability based on need. Using these well thought out process you can be confident that you will be a success! They are truly insightful and informative as this course helps you with the present stage and future stages of growth. I can build by using these steps as future goals to attain knowing in advance that I will be successful. Thank you so much.
great course. with lots of gold nuggets to pull out.
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Geocarlos L. A.
I had to adapt some content to the reality of my country and think in terms of software products, but all in all, the course helped me get my ideas started, especially the part about identifying opportunities.