Digital Marketing Fundamentals with Live Projects

Enhance your career with our Digital Marketing course. Learn strategies, channels, and KPI identification from global experts to boost your earning potential.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course is your go-to guide for Digital Marketing! It’s all about learning the important strategies and channels that can boost your career and earning potential. Plus, get hands-on experience with useful worksheets. You'll really nail down how to use digital marketing to meet business goals.

Key Points

  • Introduction to Digital Marketing concepts
  • Hands-on experience and practical worksheets
  • Identifying KPIs in digital marketing
  • Overview of various digital marketing channels
  • Integrating digital marketing in business objectives

Learning Outcomes

  • Understand key concepts of digital marketing
  • Know how to select profitable marketing channels
  • Identify and track important KPIs
  • Integrate digital strategies into marketing plans
  • Measure and calculate return on investment (ROI)

About This Course

Jump Start Your Career Growth & Earning Potential. Learn Digital Marketing from Global Experts.

This course introduces Concepts of Digital Marketing. It provides formats, hands-on experience and worksheets to create digital marketing strategies in consonance with business objectives. It gives a complete knowledge of the channels of digital marketing so that a marketer can decide which channel would be the most profitable for the business. Identifying KPIs in digital marketing are important and in this course I will show you how to identify KPIs..

The course aims to introduce digital marketing concepts and provide a systematic overview of all channels and components of digital marketing. Digital marketing is an integral part of any marketing process. By itself it is completely specialized and extremely vast.

Complete with formats and worksheets, that you can apply instantly.

  • Understand different channels of digital marketing.

  • Integrate components and channels of digital marketing in your overall marketing strategy.

  • Learn how to track and calculate return on investment.

Instructors

Profile photo of Sangeeta Kumar
Sangeeta Kumar

Sangeeta Kumar is associated with digital marketing for the last 10 years. She is currently Vice President of GMR Web Team a digital marketing agency based in Tustin, California. She has also worked as an assistant to Canadian copywriter Daniel Lewis. Sangeeta has hands on experience in most digital channels - SEO, Social, PPC, Remarketing and Email marketing and has...

Instructors

Profile photo of Sangeeta
Sangeeta

More Courses By Sangeeta Kumar
Review
4.9 course rating
4K ratings
ui-avatar of Garnet Sharrol De Souza
Garnet S. D. S.
5.0
7 months ago

It is a very good course.

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ui-avatar of Joefrelin Ines
Joefrelin I.
4.5
7 months ago

Excellent!

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ui-avatar of Sai rakshit Gupta
Sai R. G.
3.5
8 months ago

it was good

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ui-avatar of Justina Urieto
Justina U.
3.0
8 months ago

Still finding out.

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ui-avatar of Jeenat Amin
Jeenat A.
5.0
9 months ago

...

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ui-avatar of Michael Kelley
Michael K.
4.5
9 months ago

Very informative, great information, and the only reason I gave it a 4.5 and not 5 stars is because I had to listen a little harder than normal due to her accent. That being said she did speak English extremely well and her accent wasn’t as hard to understand to the degree that I’ve eluded, I actually should’ve given her a 5. I’m just a hard critic sometimes.🤷🏾‍♂️

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ui-avatar of Willie Chew
Willie C.
5.0
9 months ago

Intro was brief and clear.

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ui-avatar of Aditi Rajoliya
Aditi R.
4.5
9 months ago

could be more detailed specially about SEO

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ui-avatar of Jacqueline Opar
Jacqueline O.
5.0
11 months ago

The explanations were easy to understand , very systematic.

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ui-avatar of Sana iram
Sana I.
4.0
1 year ago

I am looking forward to it

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