Learn the fundamentals of content creation and marketing. Discover strategies to make your content stand out and engage your audience effectively.
This course is all about mastering content marketing fundamentals, creating impactful content, and promoting it effectively to stand out in a crowded market.
Content creation & marketing fundamentals to create and promote strategic, targeted, and measurable content.
On the age of information, content is king. But the problem is... everyone want to be the king... every marketer is fighting for attention.
So, how do you differentiate yourself from others and actually get your content seen?
Content marketing is indeed the most effective way to reach more people.
Every step of the purchasing journey, from visitor to raving fan, content is there to supply every content need.
On this short course you'll learn all the content marketing fundamentals, from how to set your content's goal to actually how to create content that spreads itself.
On this course we cover:
Elements of great content
Content marketing strategy
Brand awareness
Thought leadership
Customer Acquisition
Customer retention
Engagement
Social shares
Though theoretical knowledge and practical examples, you'll see what industry leaders are doing with their content marketing strategies and you'll learn how to apply them yourself regardless of the niche you're in.
This course is suitable for every type of marketer. Whether you have your own product, are an affiliate marketer or own your own start-up, you'll be able to nurture yourself with the lectures presented on this course.
Take this course if you want to take your content marketing to the next level, effectively communicate your message and squeeze even the last drop out of your content.
Apply content marketing strategies to expand their field of influence
Get people talking about your product/service or brand and increase brand awareness
Become the go-to-resource in your field of expertise
5 Lectures
6 Lectures
1 Lectures
Every marketing skill you need in one place.iMarket XL is a brand founded by Matt Jensen and Max Cord whose sole objective is to teach people all the skills involved in the process of creating and running an online business. With over 220,000 students and 19 online courses, every day we're closer to our goal. With us you can learn...
In the age of information, content is king.Since I was 10, I have created digital content. Videos, banners, blog posts, eBooks, guides... But it was not until I was 17 that I began to sell it. I'm a serial entrepreneur who wandered through every possible college and career... From Business to Physics and Art to Design. ...chasing nothing but knowledge...
Good tips, appropriate. Thanks
It was good but at times he kept saying "Uh" which was a bit distracting. However his lectures were very thorough.
Love this course! Quick but informative.
It was helpful and informative.
This course adds no value to my knowledge. It's complete buzzword and surface level "free one day conference" fluff that doesn't actually delve into any particulars.
Good course on Content Marketing. Learned what is need to be successful.
This course is very good for persons that doesn't know anything about Content Marketing. Very good presentation, good audio and video quality. It hopefully will be updated with some missing content.
So far, it has been very dynamic, visual and the content is great! I have learned a lot already!
Very informative. I learned alot from this video. I feel that if he made a step by step plan on how to get started in content marketing this course will have so muchh value.
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Paris A.
So far, the course is starting out a bit slow and might be too beginner for me.