Beat Your Competition with Local SEO

Learn to outperform your competitors in search results and boost your local business visibility with our comprehensive SEO course.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course is all about helping you beat the competition and score high rankings in local search results. You'll learn simple and effective strategies that can boost your business visibility and even earn some cash by helping others with their SEO too. Sounds fun, right?

Key Points

  • Learn powerful strategies to beat your competition in search rankings.
  • Understand the importance of local search for business success.
  • Discover easy tweaks for improving local search engine optimization.
  • Gain skills to help your own business or get paid to help others.
  • Transform search rankings into real dollars for local businesses.

Learning Outcomes

  • Master local search engine optimization techniques.
  • Identify and implement effective changes for better search rankings.
  • Build confidence to manage SEO for your own or others' businesses.
  • Create opportunities to earn by offering SEO services.
  • Understand the financial impact of high local rankings.

About This Course

Powerful ways you can beat your competition and rise above them in search results.

If you've ever wanted to beat your competition in the search rankings, this course will teach you how. Page 1 rankings may be possible.

You might be discouraged to find that a other businesses are above yours in a local search. That can be fixed, and you can learn how to do it for yourself or for others and get paid well for doing so.

Having a high ranking in Local search means real dollars to any business. It's a reflection on the business, like it or not. Customers will flock to the first few businesses they find in search results and put money in the pockets of those owners. You can gain the skills and insight needed to make easy changes that can keep your business, your friend's business, or a business that pays you, high in local search.

  • Learn how to do your own local search engine optimization to consistantly beat your competition.

  • Make easy Search Engine recognized tweaks that get your local business noticed

  • Make money doing SEO for other local businesses

Instructor

Profile photo of Scott Ames
Scott Ames

Scott has worked in technology for Fortune 500 companies for 24 years doing everything from customer support, database programing, IT, and development management, search engine optimization, marketing, and more. SEO is a passion. Business and marketing are passions. Scott wishes to provide value and to help others learn in the best way that he can provide.

More Courses By Scott Ames
Review
4.9 course rating
4K ratings
ui-avatar of Shlomo Skinner
Shlomo S.
5.0
7 years ago

I already knew the basics of SEO. This course helped fill in gaps in my knowledge about how to apply SEO to local businesses.

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ui-avatar of Montserrat Sanz
Montserrat S.
4.0
7 years ago

I like that the rhythm is slow and the text in the slides concise, and this lets the ideas sink. I did not give a 5 because, as the instructor mentions at the beginning, the presentation is not slick.

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ui-avatar of Don
Don
5.0
8 years ago

very informative. easy to follow teacher has a nice engaging style and speaks clear English

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ui-avatar of Gary Gordon
Gary G.
4.0
8 years ago

This course had a lot of really good content.. The delivery was nice and relaxed and easy to take in. It's just Kudos included a bit more specifics as to what's necessary to rank well in local search. But overall it was a very good course.

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ui-avatar of Justin
Justin
4.0
9 years ago

SEO can be terribly complex sometimes. I've been doing it for years and heaven knows that it's easy to get confused or overwhelmed. But, this course actually lays out the essentials in an easy to follow, very very simplified approach.

That's both awesome and a hinderance. What you get with this course are "the nuts", which is the 20% that brings you 80% of the results. I agree wholeheartedly and would recommend this course to any business owner who was just getting started.

But, the hindrance is that some of the more important things are brushed over just as quickly as the less important things. If I were to recommend anything to make this one of the most perfect courses for the beginner SEO, it would be to include a video taking a person through buying an article and optimizing it for their website. Cover actually adding the title, headlines, alt tags, etc and using a plugin such as All-in-one SEO or whatever you recommend. Then, do the same with registering a website or posting articles just so that a person can bridge the gap in their mind.

In fact, one of the things I likes MOST about this course is the video where you list the various types of sites to build backlinks on. Awesome list, I took notes on that for sure. In fact, if you were to include a text file with a hand full of sites to get started with, it would be very beneficial to your students. With all the places to link to, you could include a list of 150-200 really easily.

Now, even considering that, this course is fantastic for a newcomer to SEO. I'm sure the author will read this review and I'll bet that by the time you are reading this review, the author has added the missing videos and list. If you are a business owner and want to learn how to SEO your own website (instead of hiring some schmuck like me lol) then get this course and go get'm.

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ui-avatar of Bob
Bob
5.0
9 years ago

Just what I was looking for. Told me where to look for info and how to find what to put on my website. Link to Yelp was particularly beneficial. Looking for more direct info like this. Thanks for the great course.

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ui-avatar of Ronan McClelland
Ronan M.
5.0
9 years ago

Although I've had many websites and blogs over the years, and thought I knew most of what I needed already, there was lots of really useful information in the course that was new to me, so I'm really glad I took it. The section on directories was particularly good. Excellent course - really useful and practical. Gets my highest recommendation.

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ui-avatar of Michael Ingram
Michael I.
5.0
9 years ago

I thought i was quite experienced in the world of SEO and Local Marketing until I watched this course. It had me reaching for a notebook and writing copious notes. I've learned so much and plan to put it into operation this weekend (watch out local competition). Scott is an engaging Instructor and his carefully laid out course ensures I learnt at the right pace. If you need to choose any course on SEO get this one. It easily deserves the full five stars.

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ui-avatar of James Morey
James M.
5.0
9 years ago

Scott obviously knows his SEO! The information is extensive and easy to follow, even for an SEO newbie like me. I cold really get the content and see how I could use it. And that is the best part...

Part of our business is promoting local businesses and Scott's course was exactly what we needed right now. We can immediately act on his content and we'll get results for our clients.

If you're working locally (even not) the value you'll get from this course is far more than the small investment for the course!

Home Run, Scott!

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